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StriVectin Neck Cream Launches on QVC

Anti-aging brand expands into body care

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By: TOM BRANNA

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Popular anti-aging brand StriVectin launched its latest innovation on QVC, a neck cream. According to the company, this concentrate for the neck and décolletage was developed to help improve the appearance of existing fine lines and wrinkles on the delicate neck area. “The neck can wrinkle at least as much as the face, if not more, because neck skin is very thin with little subcutaneous fat,” says Dr. Nathalie Chevreau, director of Women’s Health for Basic Research, distributor of StriVectin...

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